TikTok is positioning itself as a 'search platform' and rightly so. People head to the platform for inspiration, tips and advice. Gone are the days when it's a platform only for the youngsters; 20% of Users are now made up of people aged 30+ years. You can't ignore the platform anymore.
Work with us to make your TikTok profile fly. Our team develop smart strategies to create content your audience is looking for. We handle the content creation for you or work with influencers to launch organic search campaigns. Are you ready to embrace SEO for TikTok?
Here's an outline of what your TikTok SEO strategy and activity might look like:
Google isn't dead. Far from it. But, with the rise of Google's new AI experience businesses are looking for other ways to engage with customers. That's where Social Search comes in.
Social Search is basically making sure you have good content for popular searches that your target customers are typing into social media channels. TikTok specifically lends itself to this marketing tactic because it's set up for search.
You might have a TikTok channel with thousands of followers, but if you don't have an organic search strategy alongside your content creation, we bet you're missing out on engaging with thousands of your target customers every single day.
Delivering killer SEO results with a good return-on-investment for our clients is what we love to do and have been doing as an SEO Agency for many years. When we aren’t working with our clients you'll find us attending industry events, listening to podcasts, perfecting our copywriting skills, and reading about the latest Google algorithm updates, so you don’t have to.
We're able to deliver fast SEO results, driving you up the pages on Google and social media platforms, which in turn will increase your organic web traffic and increase conversions. Our transparent reporting means you'll feel confident every month that your SEO activity is constantly improving and generating results, supporting overall brand and sales goals for your business.
We immerse ourselves in your business and build great relationships with our clients to ensure we become a super-efficient extension of your team. Our agile and flexible agency set-up means that our SEO experts can work however you want us to, whether that be remotely, in-house or a hybrid of both.
We don’t just understand digital marketing, we live it. Giving you a one-stop-shop for everything SEO (search engine optimisation), online content, website conversion, link building and product descriptions. Get in touch to speak to one of our SEO experts and discover how we can help you smash your online marketing goals.
TikTok SEO is the process of optimising your social media content so that it ranks higher within TikTok’s search results and algorithm, making your videos and content more visible to users interested in your topics, niche or industry.
Investing in TikTok SEO now will ensure you're ahead of the curve when it comes to reaching and engaging your target audience on the social media platform. Not many brands have yet discovered Social Search, but it's a trending marketing channel and one that is set to be spoken about a lot in the foreseeable future.
TikTok SEO will ultimately help you grow your audience organically without having to rely on paid advertising, and we all know that organic channels are cheaper than paid! Get the foundations of your organic search TikTok strategy in place now and beat the competition when it comes to attracting new customers.
You can use TikTok’s built-in analytics tools to monitor your video views, likes, shares, comments, and follower growth. For deeper analysis, you can track engagement rates and the performance of hashtags. It's also important that you align all of your organic search strategies by tracking keywords that bring your website traffic, reviewing content with high-engagement rates, and understanding the user journeys that convert to sales.
Posting reaches people who already follow you. TikTok SEO gets you found by the ones who don't — the people actively typing exactly what you offer into the search bar. Different job. Different strategy.
No. TikTok rewards genuine engagement and content that meets real audience needs, not technical tricks. The best TikTok SEO strategy starts with understanding what your audience is searching for, then creating great content that answers it. Optimisation supports good content. It doesn't replace it.
Closely. A smart search strategy considers search activity across both search engines like Google and social platforms like TikTok. If a piece of content performs well on TikTok, we look at how to extend that success into your Google search presence too — giving you a joined-up view across your entire organic search strategy.