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PPC & Google Ads

Grow your business through pay per click and Google Ads.

Want your product listings to reach your target audience in the most direct way? The fastest way to increase your product visibility on Google search is through PPC advertising, aka Google ads (other search engines are available!) and using the Google Merchant Centre to list your products. 

By including PPC and Google Shopping listings in your digital marketing, you can reach potential customers looking for similar products and services that you offer - before any of your competition do!

Digital marketing using PPC and Google Shopping Campaigns is proven to increase traffic and website conversions. Here at Monday Clicks, our highly-experienced team has a track record of helping ecommerce businesses grow through PPC and Google Shopping campaigns, maximising return on investment, and reaching business goals by targeting potential customers based on detailed data and demographics.

Get in touch
Get in touch

PPC and Google Shopping gets you results, fast.

PPC and Google Shopping are two of the most effective digital marketing campaigns available to businesses to improve their Google Search Result. Detailed reporting showing your campaign results is directly available through your Google Analytics dashboard, so you can see your web hits and conversions increasing for each search term in real-time.

Our expert team takes a refreshing approach to PPC management. With decades of experience in search campaigns across all advertising platforms we are experts in growing paid and organic traffic, and can advise you on a wide range of effective campaign methods to improve your digital marketing strategy to increase conversion rates and turn your website into a profitable marketing channel, literally overnight!

How it works

How we can help you maximise your Google Ads performance.

Selling a great product online does not mean that people can instantly find it. Therefore, we start every campaign on a trial basis, starting small to analyse the reaction. Once we understand how your customers find you and interact with you, we ramp up the activity to ensure you see more online sales.

Optimising your Google Shopping feed is one of the most tangible actions you can take as an e-commerce business. Customers love to instantly shop images they see in search engines, and our team knows exactly the right tactics to maximise your search advertising budget. No PPC strategy is the same, but here's an example of the steps we might take with your business.

Keyword research and audit

If you haven't already got a keyword list in place, we'll discover what keywords you should be targeting to drive more traffic to your website. And if you do have a keyword strategy in place, we'll review it with fresh eyes to make sure you're getting the best results for your money prior to the campaign setup.

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Keyword research and audit

Intelligent keyword bidding

Pay-per-click (PPC) advertising works on an auction (bidding) basis, which means there's likely to be competition for your keywords. Our dedicated team of experts use sophisticated software to gauge what others are paying for certain keywords so that we can adjust our bids accordingly and out-bid competitors.

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Intelligent keyword bidding

Campaign creation & testing

Using the newly-developed keyword strategy we create a series of PPC and Google Shopping campaign assets to test over a specific time period. Testing the campaign performance and tweaking the campaign structure is the only way to ensure your ads are fully-optimised to get you the most out of your advertising spend.

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Campaign creation & testing

Unique landing pages

Sending people directly to a page that uses the same keywords as your advert, rather than one of your current web pages, helps improve the user experience and therefore your website conversion. Our team of web experts and copywriting specialists create bespoke landing pages that support your marketing campaign goals.

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Unique landing pages

Reporting and analysing

There's no point running PPC or Google Shopping ads if you don't understand the impact they're having on your business or your return on investment. Our data and website conversions monthly report share insights on your advertising performance and recommend monthly tweaks to ensure your ads activity is always producing the very best results.

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Reporting and analysing

Why Monday Clicks?

Benefits of hiring Monday Clicks

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Passion meets experience

Delivering killer results with a good return-on-investment for our clients is what we love to do and have been doing for many years. When we aren’t working with our clients you'll find us attending industry events, listening to SEO podcasts, perfecting our copywriting skills, and reading about the latest Google algorithm updates, so you don’t have to.

Get in touch
Get in touch
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Results that speak for themselves

We're able to deliver fast results, raising your visibility almost overnight on Google, which in turn will increase your web traffic and conversions. Our transparent reporting means you'll feel confident every month that your activity is constantly improving and generating results, supporting overall brand and sales goals for your business.

Get in touch
Get in touch
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Extension of your in-house team

We immerse ourselves in your business and build great relationships with our clients to ensure we become a super-efficient extension of your team. Our agile and flexible agency set-up means that we can work however you want us to, whether that be remotely, in-house or a hybrid of both.

Get in touch
Get in touch
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Experts in all things digital

We don’t just understand digital marketing, we live it. Giving you a one-stop-shop for everything SEO, online content, website conversion, PPC, backlinks and product descriptions. Get in touch to speak to one of our digital experts and discover how we can help you smash your online marketing goals.

Find out more
Find out more

“Ridiculously efficient, is the phrase that comes to mind when I think about Monday Clicks. My experience working with Abbie and her team is beyond words. I would definitely recommend any company to use their services.”

Federica Pantanella
Founder, Beyond Talent Recruitment

“The Monday Clicks team are fantastic at developing smart strategies and implementing them to get the results you want. I always receive high quality copy, rarely do I have to make any edits, and work is always delivered on time." “We've worked with Abbie and her team on numerous projects now. The quality of work is great, the process is smooth, would highly recommend.”

Marketing Manager
Blackhawk Network

Some friends we’ve made along the way

Working as an extension of your own internal marketing team, our SEO Agency becomes the digital marketing expert you can lean on to increase your website's traffic, make customers engage with your content, and turn your website into a profitable sales-driving machine. Here are just some of the brands we're working with.

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Absolute collagen
Nissan
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Nissan

SEO projects we've worked on

Explore our work
Explore our work

Industries we've worked in

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Employee Engagement & Workspace Design

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Fashion & Ecommerce

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Local & International SEO

Work with us today
Work with us today

PPC & Google Shopping FAQs

What is PPC?

PPC or pay-per-click is a form of digital marketing to drive traffic to a website. Businesses that wish to advertise pay a fee each time one of their adverts is clicked on. This means that you only pay if someone clicks on your ad, not if it's shown. 

What is Google Shopping?

Previously called Product Listing Ads, Google Shopping allows customers to search for, view and compare products from multiple different online stores. Like with PPC, you only pay for a Google Shopping ad if someone clicks on it. This way of shopping is very popular with online customers as the images make it quicker for shoppers to find what they're looking for without having to browse numerous websites. 

What results can I expect from digital advertising?

Results can vary depending on what your goals are and how much you invest. However digital advertising can produce numerous results including more relevant website traffic, more qualified leads, and higher conversion rates, which in turn can lower the cost of customer acquisition.

How much does a search advertising package cost?

The cost of course depends very much on what you are looking for, what your PPC performance currently is, and how hands-on you want us to be. Get in touch today for a FREE audit and consultation. Once your audit is complete, we’ll be able to see exactly what you need to generate more web clicks and send over your quote.

Get in touch to see how our SEO & Copywriting company can increase your website's traffic, customer engagement, and online sales.

Get in touch

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