TikTok is positioning itself as a 'search platform' and rightly so. People head to the platform for inspiration, tips and advice. Gone are the days when it's a platform only for the youngsters; 20% of Users are now made up of people aged 30+ years. You can't ignore the platform anymore.
Work with us to make your TikTok profile fly. Our team develop smart strategies to create content your audience is looking for. We handle the content creation for you or work with influencers to launch organic search campaigns. Are you ready to embrace SEO for TikTok?
Google isn't dead. Far from it. But, with the rise of Google's new AI experience businesses are looking for other ways to engage with customers. That's where Social Search comes in.
Social Search is basically making sure you have good content for popular searches that your target customers are typing into social media channels. TikTok specifically lends itself to this marketing tactic because it's set up for search.
You might have a TikTok channel with thousands of followers, but if you don't have an organic search strategy alongside your content creation, we bet you're missing out on engaging with thousands of your target customers every single day.
Here's an outline of what your TikTok SEO strategy and activity might look like:
We start by getting to know you, your business and your customers which then gives us the background we need to go and discover what your target audience is searching for on TikTok. From here we develop a TikTok Social Search strategy to get you the results you're after - whether that's engagement, followers, sales, or all three.
Once we understand how to grab your target customers' attention, we develop a smart TikTok content strategy and content plan that suits the timescales you're after. Strategies can be created to support one-off campaigns or ongoing TikTok profile activity.
Our team manage your content creation and implementation from start to finish. Depending on the type of content we create for your brand we may work with our videographers and designers to create videos and imagery from scratch, or collaborate with influential content creators to get desired results. There's always one guarantee - we make sure you love everything before it goes live!
Measuring results and return-on-investment is crucial. It's extremely important to us that you get a lot of value from your investment and can measure business success. Not only does our analyst team set up data tracking at the start of every project, but we also strongly believe in a test and learn mindset. The more you're open to testing and measuring, the more opportunities there are to find the 'sweet spot' to engage your audience.
A smart search strategy considers search activity across search engines (such as Google) as well as social platforms (such as TikTok). For example, if a piece of content flies on TikTok, how does this experience look on Google? We work with you to ensure you have a birds-eye view on your entire organic search experience to ensure you're maximising your efforts across as many platforms as possible.
Working as an extension of your own internal marketing team, our SEO Agency becomes the digital marketing expert you can lean on to increase your website's traffic, make customers engage with your content, and turn your website into a profitable sales-driving machine. Here are just some of the brands we're working with.
Delivering killer SEO results with a good return-on-investment for our clients is what we love to do and have been doing as an SEO Agency for many years. When we aren’t working with our clients you'll find us attending industry events, listening to podcasts, perfecting our copywriting skills, and reading about the latest Google algorithm updates, so you don’t have to.
We're able to deliver fast SEO results, driving you up the pages on Google and social media platforms, which in turn will increase your organic web traffic and increase conversions. Our transparent reporting means you'll feel confident every month that your SEO activity is constantly improving and generating results, supporting overall brand and sales goals for your business.
We immerse ourselves in your business and build great relationships with our clients to ensure we become a super-efficient extension of your team. Our agile and flexible agency set-up means that our SEO experts can work however you want us to, whether that be remotely, in-house or a hybrid of both.
We don’t just understand digital marketing, we live it. Giving you a one-stop-shop for everything SEO (search engine optimisation), online content, website conversion, link building and product descriptions. Get in touch to speak to one of our SEO experts and discover how we can help you smash your online marketing goals.
TikTok SEO is the process of optimising your social media content so that it ranks higher within TikTok’s search results and algorithm, making your videos and content more visible to users interested in your topics, niche or industry.
Investing in TikTok SEO now will ensure you're ahead of the curve when it comes to reaching and engaging your target audience on the social media platform. Not many brands have yet discovered Social Search, but it's a trending marketing channel and one that is set to be spoken about a lot in the foreseeable future.
TikTok SEO will ultimately help you grow your audience organically without having to rely on paid advertising, and we all know that organic channels are cheaper than paid! Get the foundations of your organic search TikTok strategy in place now and beat the competition when it comes to attracting new customers.
You can use TikTok’s built-in analytics tools to monitor your video views, likes, shares, comments, and follower growth. For deeper analysis, you can track engagement rates and the performance of hashtags. It's also important that you align all of your organic search strategies by tracking keywords that bring your website traffic, reviewing content with high-engagement rates, and understanding the user journeys that convert to sales.
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